this is a picture of one of the promotional posters for the 2004 Starsky and Hutch film. As this film was a big influence on our group we decided it would be a good idea to use it for our group de-constructions. the poster is a picture of a car which, from prior knowledge, we can tell is the iconic red Gran Torrino from the 1980's TV series' of Starsky and Hutch which the film is based on. we can tell that it is this car from the iconic white decal on the side of the car. the white of this decal is mirrored in the title.
the wheel of the car is spinning, this can be seen by the smoke around the tire. this is probably an effect put on the picture in editing but it has been used to show the fast pace of the film itself and makes the audience want to see the film.
in the reflection of the car we can clearly see palm trees. this sets the scene as their is no background to the picture. this has probably been done to draw focus solely to the car as this is the main focal point of the poster. this is also mirrored in the cars wing mirror which upon closer inspection seems to be added in.
below the text their is some writing in a different shade of red, this text is a mixture of the cap line of the film and the release date. this is a good use of space and a clever effect as it makes the audience think and therefor remember it.
the overall effect of the poster is sharp and bold. the reds are deep and the car is shiny. this shows it as being a mainstream film and not an amateur piece.
we will have to experiment with effects when creating our poster, this will make it seem bolder and stand out.
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